MHI MEDIA

5-DAY CHALLENGE — £17

Film Your First Founder Ad in 5 Days

From an agency that's spent $100M+ on Meta ads and produces 800+ ads per week for fashion and ecom brands.

One-time payment. 20 minutes a day. Your first ad by Friday.

You've tried UGC. You've tried polished studio shoots. You've tried every creative trend that promised to "unlock scale."

And your CPAs keep climbing anyway.

Here's what $100M+ in Meta ad spend taught us:

The highest performing ads aren't from influencers or actors. They're from founders.

But most founders have no idea what to say. They freeze on camera. They film one awkward video, it doesn't perform, and they never try again.

That's not a "you" problem. That's a system problem.

This challenge gives you the system.

What You'll Walk Away With

Your first founder ad filmed and ready to run

A 30-day content calendar so you never run out of ideas

The "questions not scripts" framework you can use forever

No scripts to memorize. No studio required. Just your phone and 20 minutes a day.

The 5-Day Breakdown

01

Why You Beat UGC

You're wasting money on creators who read scripts they don't believe, about products they used once, to customers who can smell the sponsorship from a mile away.

Day 1 fixes this by showing you the psychology behind why founder ads outperform everything else — and you'll identify 3 transformation stories from your own customers that become the raw material for everything else.

Outcome: You understand your unfair advantage and have 3 real stories ready to use.

02

Mining Your Stories

You think you don't have anything interesting to say on camera. You do — you've just never been asked the right questions.

Day 2 gives you the 5 story types that convert and walks you through 10 questions that extract them from your own journey. You'll answer them on camera — just for you, no publishing yet.

Outcome: You have a bank of stories and 10 minutes of raw footage you didn't know you had in you.

03

Questions Not Scripts

You've tried being on camera before. You wrote a script, read it, sounded robotic, and concluded "I'm not a camera person." Wrong conclusion.

Day 3 gives you the framework that makes you sound like a human instead of a teleprompter. You'll write 3 hooks and record your first 60-second take using the method we use with every client.

Outcome: You have a repeatable framework for creating authentic content — forever.

04

Production That Doesn't Suck

You think you need a studio, a camera crew, and a ring light to make content that works. You don't. You need a phone, a window, and a quiet room.

Day 4 removes every production excuse. You'll set up your filming spot, do test recordings, and film 3 real takes of your Day 3 content.

Outcome: You have raw filmed content ready to edit — shot on your phone in under 30 minutes.

05

Your First Ad + 30-Day Calendar

You made one piece of content. Now what? Most founders film once and never do it again because they don't have a system for what comes next.

Day 5 teaches you editing basics (or how to brief an editor), shows you how to turn one filming session into multiple ads, and maps out your next 30 days of content.

Outcome: You have a finished ad ready to run and a 30-day calendar so you never run out of ideas.

Ready to Start?

20 minutes a day. Your first ad by Friday.

£17

One-time payment. Lifetime access to challenge materials.

Who This Is For

This is for you if:

You know you should be on camera but keep putting it off

You've tried founder content before and it felt awkward or forced

You're tired of paying for UGC that doesn't convert

You want to stop relying on agencies and creators for every piece of content

You're ready to spend 20 minutes a day for 5 days

This is NOT for you if:

You're looking for a magic trick — this requires you to actually do the homework

You sell B2B services (this is built for product brands)

You're not willing to be on camera at all

Who Built This

MHI Media is a performance advertising agency that manages millions in monthly ad spend for fashion brands.

We produce 800+ ads per week.

We've scaled brands from $50k/month to $5M+.

And the single biggest unlock we've found? Getting the founder on camera.

This challenge is the exact system we use with our clients — compressed into 5 days so you can do it yourself.

FAQ

How much time does this take?

About 20 minutes per day. A short lesson plus one homework assignment.

Do I need any equipment?

A smartphone and a room with natural light. That's it.

What if I've never been on camera before?

That's exactly who this is for. The whole point of Day 3 is making you sound natural without scripts.

Why only £17?

We priced it at £17 to filter for people who'll actually do the work. Free challenges get ignored. A small commitment means you'll show up. And if you don't get your money's worth from Day 1 alone, email us and we'll refund you.

What happens after the challenge?

You'll have a finished ad and a 30-day calendar. Some founders keep going on their own. Others want help scaling — we'll share how we can help, but there's zero pressure.

I already work with an agency / media buyer. Is this still useful?

Yes. Your agency needs creative to run. Founder content you create gives them better raw material to work with. This makes everything they do more effective.

Your First Founder Ad Is 5 Days Away

Enter your email. Show up for 20 minutes a day. Walk away with a real ad.

£17

One-time payment. Lifetime access to challenge materials.