We run systematic creative testing for DTC brands — building hypotheses, producing variants, and identifying winning concepts at scale. Built specifically for pet products brands that are ready to scale on Meta (Facebook & Instagram).
Scaled multiple DTC brands from 5-figure to 6-figure monthly revenue using paid media.
The three problems we see every time. If any of these sound familiar, keep reading.
Pet owners scroll Instagram constantly — but they scroll past ads just as fast. Your creative has to earn the stop in a feed full of cute animal content.
Broad pet audiences waste a huge amount of spend on non-buyers. Targeting dog owners is not the same as targeting buyers who spend £100+ on their dog.
Pet product margins are thin. You can't afford a £40 CAC when your AOV is £30. The math has to work from the first sale.
We build founder-led paid media systems. You film 30 minutes of content per week on your phone. We handle strategy, editing, testing, and scaling.
We audit your brand, study your competitors, and build a creative strategy specific to pet products audiences.
You film short clips on your phone. We edit them into high-converting ad creatives. Simple. Authentic. Effective.
We test systematically, kill losers fast, and pour budget into winners. We target 3x+ ROAS from month 2 for pet brands once the creative angle is proven.
Everything you need to know about running creative testing for pet products brands.
Almost always yes. Showing the founder with their own pet using the product is one of the most powerful trust signals available. Authenticity converts.
We plan 6-week creative sprints ahead of key gifting seasons. Pet gifting is huge — but you need creative locked in by October for a Christmas push.
Yes. Pet food is one of our strongest categories — high LTV, subscription potential, and strong emotional purchase drivers that founder content captures perfectly.
Book a free 30-minute strategy call. We'll look at your current ads, identify the gaps, and tell you exactly what we'd do differently.
Book your free strategy call →No pitch. No obligation. Just strategy.