We build Instagram ad campaigns that stop the scroll — Reels, Stories, and Feed campaigns driven by founder-led creative and proven performance systems. Built specifically for wellness brands that are ready to scale on Instagram.
Built compliant, high-converting Meta ad systems for wellness brands across multiple categories.
The three problems we see every time. If any of these sound familiar, keep reading.
Wellness is one of Meta's most tightly regulated categories. Health claims in ads are scrutinised. If your copy includes unapproved claims, your account gets flagged — sometimes permanently.
The wellness market is crowded with brands making similar claims. Your creative needs a genuine differentiator — a unique ingredient, a specific customer profile, or a founder story that cuts through.
Wellness buyers need education before they buy. A 15-second ad isn't enough. You need a full-funnel that warms buyers through educational content before asking for the sale.
We build founder-led paid media systems. You film 30 minutes of content per week on your phone. We handle strategy, editing, testing, and scaling.
We audit your brand, study your competitors, and build a creative strategy specific to wellness audiences.
You film short clips on your phone. We edit them into high-converting ad creatives. Simple. Authentic. Effective.
We test systematically, kill losers fast, and pour budget into winners. We target 2.8–4.0x ROAS for wellness brands with a full-funnel educational approach.
Everything you need to know about running instagram ads for wellness brands.
We know which claims are compliant and which will get ads rejected. We build copy that communicates product benefits compliantly — and when claims need substantiation, we help you build the evidence.
Problem-first creative. Start with the specific problem your buyer experiences. Establish the problem is real and common. Then introduce your product as the solution. Education through storytelling.
Book a free 30-minute strategy call. We'll look at your current ads, identify the gaps, and tell you exactly what we'd do differently.
Book your free strategy call →No pitch. No obligation. Just strategy.